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Media: The Cheapest Prostitute in Democracy

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3 min read
Media: The Cheapest Prostitute in Democracy
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Journalism, once hailed as the fourth pillar of democracy, is nothing more than a soft power instrument. It was never “the fourth pillar of democracy”, It is a propaganda engine, an enabler of narratives shaped by those who wield influence - governments, corporations, political factions, or even insurgents. The notion of an independent and free press is a carefully curated illusion, serving only to manipulate public opinion under the guise of truth.

In authoritarian regimes, media at least serves a clear purpose: “propaganda in the interest of the state”. In democracies, however, the media is an unprincipled prostitute, selling itself to the highest bidder, shifting loyalties based on financial incentives, ideological alignments, or political convenience. It has no allegiance beyond survival and influence. The romanticism of an unbiased press and media being the “fourth pillar of democracy” needs to die for good because only then can we engage with journalism for what it really is - “a service industry”, no different from engineering, teaching, or medicine.

The Myth of the Free Press

A common argument in favor of media is that it gives voice to the weak. The truth is, it only amplifies voices that serve a larger agenda. The "weak" are given a platform only when their plight can be weaponized to benefit some faction, be it a political party, a corporate interest, or a revolutionary movement. Media has never been about truth; it has always been about utility.

The illusion of a free press assumes that constitutions and rule of law can guarantee journalistic integrity. But power makes the rules, bends them, and molds them as necessary. A government tolerates media criticism only as long as it serves a purpose, be it maintaining public trust, channeling controlled dissent, or countering an opposing power structure. The moment the balance tips, press freedoms vanish. When governments lose control over media, it’s not because journalism has broken free; it's because another force has seized control of the narrative.

Journalism’s Fatal Delusion

Those foolish enough to believe in the utopian ideals of journalism often pay the price. They either lose their lives, suffer harassment, or are condemned to irrelevance. The world has seen countless cases where journalists were eliminated or silenced, not because they exposed the truth, but because their truth clashed with the interests of power. In the end, journalism is not about truth versus falsehood; it is about control versus disruption.

The West’s Selective Criticism

The West, which proclaims itself as the torchbearer of free speech and an independent press, practices the same manipulation it condemns in others. Western media maintains a carefully curated image of its own nations, allowing only selective criticism on internal matters while fiercely protecting its geopolitical narratives. The criticism of Western policies remains constrained within permissible limits, never challenging the fundamental power structures. This is not freedom, it is controlled opposition, a strategic release valve to maintain credibility while ensuring the system remains intact.

Redefining Journalism

Should we abolish journalism? No. Like any other profession, it serves a function. But the delusion that it operates independently must end. Journalism is not the fourth pillar of democracy; it is an instrument of information control.

Ethics in journalism are not universal, they shift with time, geopolitical needs, and power structures. What is ethical today may be obsolete tomorrow. The pursuit of an ethical media is a paradox, a chicken-and-egg problem where each solution only creates a new loophole for exploitation. Instead of chasing utopian ideals, it is time we accept journalism for what it is, an extension of power, shaped by the hands that feed it.

Until then, democracy’s cheapest prostitute will continue to sell narratives to the highest bidder, cloaked in the illusion of free speech and objectivity. The only question left is: who is buying today?